Local Area Marketing

Dominate the garden state

with local area marketing

From Ascot Vale to Yellingbo, Melbourne to Mt. Buller, BE HEARD throughout your local Victorian neighbourhood with Rattling Tram Local Area Marketing (LAM).

The best local area marketing draws on the best local knowledge, and Rattling Tram are the only marketing agency specialising in local area marketing exclusively for Victoria, Tasmania and South Australia.

Why? Because that's what we know. And these are our favourite capital cities. We have no ambition other than to be the best in these markets.

LAM in Victoria is Like Nowhere Else

Only Rattling Tram has the experience in applying the full range of LAM techniques in the Victorian market to have local customers busting down your door in no time.

Australia's Best Strip Shopping Whether on Chapel Street in Sth Yarra, Bridge Road in Richmond, or Bourke Road in Camberwell, the story's the same.

Strip shopping in Melbourne has seen a resurgence over recent decades but now faces a series of unique new challenges as shopper habits and demographics change.

At Rattling Tram, we think Melbourne, and indeed many of Victoria's country towns retain some of the world's best strip shopping in heritage streetscapes.

We're just bursting with ideas as to how we can help drive the next wave of growth for Melbourne and Victoria's strip retailers.

Enquire

Unique Mediascape There's nothing like direct working knowledge of the local media and its key players to ensure a PR campaign's success.

At Rattling Tram, we've placed stories in The Age, The Sunday Age, 3AW, every major ABC774 talk slot, local newspapers, street press, every major Melbourne nightly news bulletin and we're probably boring you already.

Put the power of Rattling Tram's unique Melbourne and Victorian public relations expertise behind your media voice.

Growing to be the Biggest When Rattler was first getting his marketing wheels attached in the workshop all those years ago, Melbourne was a city in decline, with strip and CBD retail in freefall and the SAME chains being represented in the SAME looking malls nationwide.

So much has changed today, Strip retail has staggered recently after a spectacular recovery, CBD retail has outpaced everything else in recent years, we have a vibrant independent retail sector, and we're globally significant enough now that major foreign players entering our market in droves.

We aim to become known THE local area marketing specialist for victorian retail by being across the latest developments in a local context, and helping them compete through innovative marketing strategies tested and fit for that purpose.

Local Area Marketing Packages

Depending on the 'Zone' package you choose, you receive a set package of Local Area Marketing services, as well as a number of annual 'Rattler Tickets'.

Although we provide a recommended allocation for your tickets, you choose how to spend them. Extra credits may be purchased at any time.

CLICK HERE for a detailed rundown on how far your tickets will take you.

All Rattling Tram agency packages include a comprehensive marketing audit and five year marketing plan.

Rattling Tram clients receive regular activity reporting against all agreed metrics in their five year plan.