Local Area Marketing

Lifeblood of the 'hood

Local marketing brings new business to your door

Effective local area marketing can be amongst the most cost effective ways to drive traffic to your retail store, clinic or other local business, IF it's done right.

Rattling Tram are the Local Area Marketing specialists with packages for Victorian, Tasmanian and South Australian small businesses, retailers and nonprofits at all budgets and all levels of marketing need.

Current Local Area Marketing Coverage

South Australia

Victoria

Tasmania

Core Local Area Marketing Services

Local Advertising Be it cinema, radio, direct mail/catalogues, sponsorships, PR, or outdoor advertising, Rattling Tram has the experience driving local area success with all these.

We also excel at local advertising in new media - target local customers on social media and Google, or target the mobile devices of customers when they are near your store.

Local SEO An effective local SEO strategy involves adding the right 'Schema' markup to your website, getting listed in the right online directories and regularly managing your online reviews.

It also demands and effective local PR/media strategy.

A Rattling Tram marketing package handles all these technicalities for you.

In Store Events At Rattling Tram, we are huge advocates for event-based in-store/on-site marketing to boost customer loyalty and drive local traffic.

Events are also an excellent basis for driving local PR campaigns, and Rattling Tram specialises in working with local media outlets to secure free promotion for your business and boost local SEO.

Direct Marketing Direct remains an important channel for targeting local customers. Whether through catalogue drops, email newsletters or other branded material by post.

Rattling Tram has the end to end campaign experience in all these specialties.

We're also expert in working with promotional companies to take your message to the streets in innovative, interactive street promotions.

Local Area Marketing Packages

Depending on the 'Zone' package you choose, you receive a set package of Local Area Marketing services, as well as a number of annual 'Rattler Tickets'.

Although we provide a recommended allocation for your tickets, you choose how to spend them. Extra credits may be purchased at any time.

CLICK HERE for a detailed rundown on how far your tickets will take you.

All Rattling Tram agency packages include a comprehensive marketing audit and five year marketing plan.

Rattling Tram clients receive regular activity reporting against all agreed metrics in their five year plan.