Not for Profit Marketing Services

Turn supporters into believers

with nonprofit marketing packages

Rattling Tram offers a discount "concession" fare on eligible not for profit marketing packages. You must be a registered charity in Australia for tax purposes.

Rattling tram has the experience in NFP marketing across the full range of traditional and new media marketing techniques to deliver the most cost-effective solution in marketing your not for profit enterprise.

In addition to the services outlined below, Rattling Tram packages also include public relations/public awareness campaigns and on-street/experiential marketing.

In fact, ANY Rattling Tram marketing service is available to your not for profit, offering you a full palette of innovative marketing options for one low monthly fee.

Core Not for Profit Marketing Services

Fundraising

• We handle your fundraising campaigns across all channels - direct, email, events, etc
• Rattling Tram stays across all the latest fundraising best practices and research
• Structured giving campaigns, competitions
• Combine with a Rattling Tram PR campaign to secure free promotion and boost your SEO

Social Media

• Creation and administration of your NFP's social media calendar
• Regular reporting on pre-agreed metrics
• Online approvals system so our clients always have final say on content
• Advanced data mining tools to source content your target audience is proven to be engaging with
• All major social networks covered
• Social media advertising admin and strategy included

Event Marketing

• An effective part of any NFP loyalty strategy for donors, members, staff and volunteers
• Works well within most structured giving campaigns
• We'll work with you on the optimal nonprofit events strategy
• We handle everything, including MCing your event if you want
• Combine with a Rattling Tram PR campaign to secure free promotion and boost your SEO

nonprofit marketing adwords advertising NFP

Google Adwords & Grants

• Google Grants offers charities up to US $10k per month to spend on Adwords campaigns
• Grants and Adwords administration with regular reporting to agreed metrics
• Competitor and keyword research
• Grouping/matching of keywords to landing pages and proven sales funnels
• Campaign administration, with built-in daily process of continuous improvement
• A/B ad copy and landing page testing
• Remarketing options to target your highest-value website visitors

Not for Profit Marketing Packages

Depending on the 'Zone' package you choose, you receive a set package of Nonrofit digital marketing services, as well as a number of annual 'Rattler Tickets'.

Although we provide a recommended allocation for your tickets, you choose how to spend them. Extra credits may be purchased at any time.

CLICK HERE for a detailed rundown on how far your tickets will take you.

All Rattling Tram agency packages include a comprehensive marketing audit and five year marketing plan.

Rattling Tram clients receive regular activity reporting against all agreed metrics in their five year plan.