Aussie retailers are doing it tough. Foreigners are eating away at the pie, and profits are being squeezed further as rents continue to rise. The revival of many high street strips has faltered. Shopping patterns are changing daily
There are other retail news blogs out there, and we don't seek to replicate their success. Our purpose here at the Depot is to remain focused on the specific field of retail MARKETING.
Welcome to The Aussie Retail Marketing Depot
For us, that might mean looking at branding, merchandising, retail profitability and a whole range of allied disciplines, but The Depot's point of difference is to always be coming from an Aussie retail MARKETING angle.
And we're intent on keeping the focus on practical and actionable advice that retailers can easily start implementing to improve their marketing returns.
I've worked with some of the biggest retail brands in the country, and local area marketing is my number one passion. This blog will necessarily start out reflecting that passion, but I'd love to hear of any topics readers would be interested in the blog addressing.
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We've also set up RSS feeds, social login, Facebook and LinkedIn groups to join, Triberr and Tailwind Tribes, Pinterest Boards and more.
You'll find info on all of these in the sidebar to the right.
Our social media pages are also updated daily with not one but TWO marketing news digests, especially tailored to the needs and interests of Australian small business and retail. Make sure you connect with us on social for the daily latest.
So sit tight everyone, and we look forward to seeing everyone stop by the Depots again soon.Adam Ford,
Founder, The Aussie Marketing Depots